Commenting on Gulfsat’s initiative, Mr. Mohammed Al Haj, Chief Executive Officer of Gulfsat Communications emphasized on challenges in real time content distribution business and how Gulfsat’s content delivery platform overcomes those challenges.
“The Gulfsat’s multiplatform application service is the addition to already established content delivery platform, that will enable TV channels, OTT Players and Enterprises to engage and retain their end client, measure business value outcomes and use it extend the reach of their content distribution. Our prime objective is to keep offerings of our platform for satellite communications, satellite broadcasting and managed telecommunications, innovative and will continue to enhance our client’s delivery experience”, ended Al Haj.
Mr. Soufiane Roubia, CEO and Co-Founder of Easy Broadcast, clarified more on the platform technology used: “This new platform will be a business enabler for Gulfsat’s clients providing an easy to use solution and best in class quality of experience for viewers. No more freezes while watching a football match or a movie, no more downtime due to scaling and peaks of audience, Easy Broadcast’s patented technologies leverages each viewer as a relay to deliver live and VoD content in the best possible quality even in locations lacking a good infrastructure.
New OTT platform will improve reach, market intelligence, content planning, monetization of additional ad space and forecast, new program announcement, interaction and feedback, as well as availability anywhere, anytime.